8 Ways to Repurpose Your Blog Posts

You spend hours writing a single blog post. In fact, I’ve spent up to 12 hours writing a single post. Then… you go out and promote it. Share it on social media. Send an email to your subscribers.

You get a spike in traffic.

And then it’s over.

I call it the roller coaster blogging effect. Each time you write a new post, you get a new spike in traffic.

But…

How do you get more eyeballs on your content?

The answer…

Is repurposing.

Or recycling as I like to call it :)

Turning your blog post into multiple formats to increase the reach of every new piece of content you create.

That means converting your blog post into an audio, video, slide deck, infographic, lead magnet, and more.

This can 10X the number of visitors, subscribers, and sales you generate from any given blog post.

So let’s jump into the nitty gritty…

The 85-Year-Old Blogger

A few days ago I received an email
from an 85-year-old blogger.

He told me his friends ridiculed him
when he told them about his blogging
adventures.

Luckily, my new friend isn’t phased
by a few “hecklers”.

He setup his own Wordpress blog
and started sharing his knowledge
on the world wide web.

That’s the cool thing about the
Internet…

Gotta quick story for ya…

Gotta quick story for ya..

All the way back in high school.

When I got started online – my first website was about an unusual topic.

Baby Names.

Kind of strange.

But…

There were a TON of untapped keywords in this market.

In fact – that market is a LOT bigger than you might think.

Back then…

I was looking for a market that had a lot of potential SEO traffic but little competition.

And when I found “baby names” I thought I hit the jackpot.

And I did…

Once that site was built – it started generating thousands of visitors per day.

At it’s peak, it was generating over 100,000 visitors per month. Which brought me a nice
Adsense check every single month.

I still remember what it felt like to open the mailbox. And hidden below all that junk mail
I saw an envelope with Google’s address on the front.

I quickly ripped it open. Pulled out the crisp, blue Adsense check and smiled with satisfaction.

From then on… I was hooked :)

You can bet my parents were surprised too!

Not bad for a gal in high school.

But…

My Journey to Six-Figures (Story Inside…)

This morning I drove to get my morning coffee
like I do every morning.

But…

Today I went a bit earlier.

7:30am

And OMG!

I forgot how many people are out during the
morning rush. Everybody and their mother
making the daily commute to work.

Reminded me how lucky I am to work from home.

ZERO morning traffic as I make my way
upstairs to my office :)

But it wasn’t always this way of course.

Oh no!!

It’s been a LONG journey.

In fact, it took me 5 years to get to six-figures.

Needless to say I was in college for part of that
time so you’ll have to cut me some slack ;)

But I’d like to share some of the core lessons that
I learned along the way…